{"id":6852,"date":"2024-02-15T10:38:53","date_gmt":"2024-02-15T10:38:53","guid":{"rendered":"https:\/\/www.iamanufacturing.com\/?p=6852"},"modified":"2025-09-05T08:43:53","modified_gmt":"2025-09-05T08:43:53","slug":"marketing-with-presentation-mockups-a-practical-case-study-in-zunder","status":"publish","type":"post","link":"https:\/\/www.iamanufacturing.com\/en\/proyecto\/marketing-con-maquetas-de-presentacion-caso-practico-zunder\/","title":{"rendered":"Marketing with Presentation Mockups: Zunder Case Study"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"6852\" class=\"elementor elementor-6852\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1d269e79 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1d269e79\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;,&quot;shape_divider_bottom&quot;:&quot;clouds&quot;,&quot;shape_divider_bottom_negative&quot;:&quot;yes&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t<div class=\"elementor-shape elementor-shape-bottom\" aria-hidden=\"true\" data-negative=\"true\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 283.5 27.8\" preserveaspectratio=\"xMidYMax slice\">\n\t<path class=\"elementor-shape-fill\" d=\"M265.8 3.5c-10.9 0-15.9 6.2-15.9 6.2s-3.6-3.5-9.2-.9c-9.1 4.1-4.4 13.4-4.4 13.4s-1.2.2-1.9.9c-.6.7-.5 1.9-.5 1.9s-1-.5-2.3-.2c-1.3.3-1.6 1.4-1.6 1.4s.4-3.4-1.5-5c-3.9-3.4-8.3-.2-8.3-.2s-.6-.7-.9-.9c-.4-.2-1.2-.2-1.2-.2s-4.4-3.6-11.5-2.6-10.4 7.9-10.4 7.9-.5-3.3-3.9-4.9c-4.8-2.4-7.4 0-7.4 0s2.4-4.1-1.9-6.4-6.2 1.2-6.2 1.2-.9-.5-2.1-.5-2.3 1.1-2.3 1.1.1-.7-1.1-1.1c-1.2-.4-2 0-2 0s3.6-6.8-3.5-8.9c-6-1.8-7.9 2.6-8.4 4-.1-.3-.4-.7-.9-1.1-1-.7-1.3-.5-1.3-.5s1-4-1.7-5.2c-2.7-1.2-4.2 1.1-4.2 1.1s-3.1-1-5.7 1.4-2.1 5.5-2.1 5.5-.9 0-2.1.7-1.4 1.7-1.4 1.7-1.7-1.2-4.3-1.2c-2.6 0-4.5 1.2-4.5 1.2s-.7-1.5-2.8-2.4c-2.1-.9-4 0-4 0s2.6-5.9-4.7-9c-7.3-3.1-12.6 3.3-12.6 3.3s-.9 0-1.9.2c-.9.2-1.5.9-1.5.9S99.4 3 94.9 3.9c-4.5.9-5.7 5.7-5.7 5.7s-2.8-5-12.3-3.9-11.1 6-11.1 6-1.2-1.4-4-.7c-.8.2-1.3.5-1.8.9-.9-2.1-2.7-4.9-6.2-4.4-3.2.4-4 2.2-4 2.2s-.5-.7-1.2-.7h-1.4s-.5-.9-1.7-1.4-2.4 0-2.4 0-2.4-1.2-4.7 0-3.1 4.1-3.1 4.1-1.7-1.4-3.6-.7c-1.9.7-1.9 2.8-1.9 2.8s-.5-.5-1.7-.2c-1.2.2-1.4.7-1.4.7s-.7-2.3-2.8-2.8c-2.1-.5-4.3.2-4.3.2s-1.7-5-11.1-6c-3.8-.4-6.6.2-8.5 1v21.2h283.5V11.1c-.9.2-1.6.4-1.6.4s-5.2-8-16.1-8z\"\/>\n<\/svg>\n\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-62727843\" data-id=\"62727843\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7ad3de29 elementor-widget elementor-widget-heading\" data-id=\"7ad3de29\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Marketing with presentation mockups: Zunder case study<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8f1fd80 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8f1fd80\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-216c0a54\" data-id=\"216c0a54\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-212e48cc elementor-widget elementor-widget-image\" data-id=\"212e48cc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"518\" height=\"511\" src=\"https:\/\/www.iamanufacturing.com\/wp-content\/uploads\/2021\/10\/franbn.jpg\" class=\"attachment-medium_large size-medium_large wp-image-3847\" alt=\"\" srcset=\"https:\/\/www.iamanufacturing.com\/wp-content\/uploads\/2021\/10\/franbn.jpg 518w, https:\/\/www.iamanufacturing.com\/wp-content\/uploads\/2021\/10\/franbn-300x296.jpg 300w\" sizes=\"(max-width: 518px) 100vw, 518px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6ae4ca7e elementor-widget elementor-widget-heading\" data-id=\"6ae4ca7e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Francisco Piqueras<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-14c115f3 elementor-widget elementor-widget-spacer\" data-id=\"14c115f3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-781c903 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"781c903\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d5e47c2\" data-id=\"d5e47c2\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3f5665e0 elementor-widget elementor-widget-text-editor\" data-id=\"3f5665e0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Presentation mock-ups have proven to be a valuable tool in the <a href=\"https:\/\/www.iamanufacturing.com\/en\/blog\/company-model-guide\/\">event marketing<\/a>, offering <strong>a tangible and visually appealing representation<\/strong> of products or services.<\/p><p>This guide focuses on how to strategically use presentation mockups to maximize impact at events, using as an example a mockup designed for Zunder, an innovative company in the electric vehicle charging station sector.<\/p><p>Our goal is to provide a series of <strong>strategies and practical recommendations<\/strong> to conceptualize, design, and present mock-ups that not only capture the public&#039;s attention but also effectively communicate the brand&#039;s message.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-faf98a4 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"faf98a4\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4c94242\" data-id=\"4c94242\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5eba2ee elementor-widget elementor-widget-image\" data-id=\"5eba2ee\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1200\" height=\"806\" src=\"https:\/\/www.iamanufacturing.com\/wp-content\/uploads\/2024\/02\/maqueta-de-presentacion-zunder-4.jpg\" class=\"attachment-full size-full wp-image-6865\" alt=\"Model of an electric vehicle charging station\" srcset=\"https:\/\/www.iamanufacturing.com\/wp-content\/uploads\/2024\/02\/maqueta-de-presentacion-zunder-4.jpg 1200w, https:\/\/www.iamanufacturing.com\/wp-content\/uploads\/2024\/02\/maqueta-de-presentacion-zunder-4-300x202.jpg 300w, https:\/\/www.iamanufacturing.com\/wp-content\/uploads\/2024\/02\/maqueta-de-presentacion-zunder-4-1024x688.jpg 1024w, https:\/\/www.iamanufacturing.com\/wp-content\/uploads\/2024\/02\/maqueta-de-presentacion-zunder-4-768x516.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-26875d6 elementor-widget elementor-widget-heading\" data-id=\"26875d6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Design of the presentation mockup<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-baec030 elementor-widget elementor-widget-text-editor\" data-id=\"baec030\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Designing an effective presentation mockup for <a href=\"https:\/\/www.zunder.com\/\">Zunder<\/a>, a company that stands out in the field of electric vehicle charging stations, required a careful mix of <b>creativity, precision, and marketing strategy<\/b>.\u00a0<\/p><p>The conceptualization had to begin with a deep understanding of the <b>unique features that Zunder offers<\/b>, such as the advanced technology of its charging stations, energy efficiency, and its commitment to sustainability. These elements must be reflected visually and functionally in the model.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1a5793d elementor-widget elementor-widget-heading\" data-id=\"1a5793d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Practical recommendations for visual and functional design:<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-723d032 elementor-widget elementor-widget-text-editor\" data-id=\"723d032\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Visually Appealing:<\/strong>\u00a0It is essential to use corporate colors to maintain brand consistency. Make sure the mockup is visually appealing and <b>invite attendees to come closer<\/b>. This may include LED lighting to simulate the energy and technology that characterizes electric vehicle charging stations.<\/p><p><strong>Interactivity:<\/strong> It incorporates <a href=\"https:\/\/www.iamanufacturing.com\/en\/blog\/types-of-interactive-models\/\">interactive elements<\/a> in the presentation mockup. For example, touchscreens showing how users can interact with the charging stations or even small demonstrations of how an electric vehicle is charged. In this case, there wasn&#039;t time to incorporate interactivity into the mockup, but it was planned to implement it later using <a href=\"https:\/\/www.iamanufacturing.com\/en\/project\/interactive-model-of-a-refinery-in-augmented-reality\/\">Augmented Reality.<\/a><\/p><p><strong>Information Details:<\/strong> Make sure the model includes informational or digital panels that highlight the advantages of the technology being represented, such as in this case the fast loading times and environmental benefits that Zunder provides. <strong>Clarity in information is key<\/strong> to educate the public about Zunder&#039;s value proposition.<\/p><p><strong>Scalability:<\/strong> Design the model with scalability in mind. It should be easily transportable and adaptable to different spaces at events, from small booths to larger exhibitions.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ea683e1 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ea683e1\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8dc74b2\" data-id=\"8dc74b2\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a18c298 elementor-widget elementor-widget-image\" data-id=\"a18c298\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1200\" height=\"806\" src=\"https:\/\/www.iamanufacturing.com\/wp-content\/uploads\/2024\/02\/maqueta-de-presentacion-zunder.jpg\" class=\"attachment-full size-full wp-image-6862\" alt=\"Zunder presentation mockup\" srcset=\"https:\/\/www.iamanufacturing.com\/wp-content\/uploads\/2024\/02\/maqueta-de-presentacion-zunder.jpg 1200w, https:\/\/www.iamanufacturing.com\/wp-content\/uploads\/2024\/02\/maqueta-de-presentacion-zunder-300x202.jpg 300w, https:\/\/www.iamanufacturing.com\/wp-content\/uploads\/2024\/02\/maqueta-de-presentacion-zunder-1024x688.jpg 1024w, https:\/\/www.iamanufacturing.com\/wp-content\/uploads\/2024\/02\/maqueta-de-presentacion-zunder-768x516.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c658b9d elementor-widget elementor-widget-heading\" data-id=\"c658b9d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Strategies for a successful presentation<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5682366 elementor-widget elementor-widget-text-editor\" data-id=\"5682366\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Once the presentation mockup has been designed, the next step is to ensure that your presentation at events is equally effective. <a href=\"https:\/\/www.iamanufacturing.com\/en\/models-and-interactive-installations\/\">shocking<\/a>. The way the model is presented can <strong>significantly influence public perception<\/strong> and in the effectiveness of communicating the brand message.<\/p><p>Here we detail<strong> effective strategies to maximize impact<\/strong> from the Zunder presentation mockup at events.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-906d6a0 elementor-widget elementor-widget-heading\" data-id=\"906d6a0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Most important factors<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e11a664 elementor-widget elementor-widget-text-editor\" data-id=\"e11a664\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Location and Visibility:<\/strong> The location of the model within the event is crucial. It must be situated in a place of <strong>easy access and high visibility<\/strong>. Consider placing it near the entrance or at a central point where traffic flows steadily. Make sure it is <a href=\"https:\/\/www.iamanufacturing.com\/en\/blog\/types-of-lighting-for-professional-models-a-complete-guide-to-choosing-the-right-one\/\"><strong>adequately lit<\/strong><\/a> to highlight its features even in low light conditions.<\/p><p><strong>Interaction with Attendees:<\/strong> Train staff to be well-informed not only about the model but also about the products and services it represents. They should be able to initiate conversations, answer questions, and highlight the most important aspects of the model and what it symbolizes. <b>The interaction should be friendly and accessible.<\/b>, inviting attendees to come closer and explore the model for themselves.<\/p><p><strong>Live Demonstrations:<\/strong> Schedule live demonstrations that showcase how the technology you&#039;re presenting works. This can include realistic simulations or interaction with the user interfaces installed on the prototype. Live demonstrations are an excellent way to <b>to capture attention and generate interest<\/b>.<\/p><p><strong>Supplementary Material:<\/strong> Provide brochures, business cards, or digital materials that attendees can take with them. This material should contain information about your project. Make sure the supplementary material is <b>easy to carry and visually appealing.<\/b><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6e84ba0 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6e84ba0\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ae36332\" data-id=\"ae36332\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-136871a elementor-widget elementor-widget-image\" data-id=\"136871a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"806\" src=\"https:\/\/www.iamanufacturing.com\/wp-content\/uploads\/2024\/02\/maqueta-de-presentacion-zunder-3.jpg\" class=\"attachment-full size-full wp-image-6864\" alt=\"Zunder electric vehicle charging station presentation mockup\" srcset=\"https:\/\/www.iamanufacturing.com\/wp-content\/uploads\/2024\/02\/maqueta-de-presentacion-zunder-3.jpg 1200w, https:\/\/www.iamanufacturing.com\/wp-content\/uploads\/2024\/02\/maqueta-de-presentacion-zunder-3-300x202.jpg 300w, https:\/\/www.iamanufacturing.com\/wp-content\/uploads\/2024\/02\/maqueta-de-presentacion-zunder-3-1024x688.jpg 1024w, https:\/\/www.iamanufacturing.com\/wp-content\/uploads\/2024\/02\/maqueta-de-presentacion-zunder-3-768x516.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0a86016 elementor-widget elementor-widget-heading\" data-id=\"0a86016\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Audience Interaction<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dd34607 elementor-widget elementor-widget-text-editor\" data-id=\"dd34607\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><a href=\"https:\/\/www.iamanufacturing.com\/en\/blog\/interactive-models-that-are\/\">The interaction<\/a> with the public <b>It is a critical component<\/b> For the success of any event presentation, Zunder&#039;s presentation template offers unique opportunities not only to capture attention but also to educate and meaningfully engage the audience. Here we present techniques and suggestions to maximize this interaction.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8b39f7f elementor-widget elementor-widget-heading\" data-id=\"8b39f7f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Interactive strategies<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c3ea712 elementor-widget elementor-widget-text-editor\" data-id=\"c3ea712\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Interactive Demonstrations:<\/strong> Use the model to conduct interactive demonstrations that encourage audience participation. For example, you can organize sessions where attendees <b>can experiment with a simulation<\/b> electric vehicle charging, as we did in the Zunder project. These activities are not only educational but also an excellent way to demonstrate the ease of use and benefits of your project.<\/p><p><strong>Question and Answer Sessions:<\/strong> Organize Q&amp;A sessions around the model, where attendees can ask specific questions about the technology you&#039;re presenting. This not only helps clarify doubts but also <b>It allows for deeper interaction with the interested public.<\/b><\/p><p><strong>Feedback Collection:<\/strong> Implement methods to gather public feedback on the model and the products or services it represents. This can be done through digital surveys accessible via QR codes or physical forms located near the model. <b>Feedback is invaluable<\/b> to understand audience perceptions and to make improvements in future presentations.<\/p><p><strong>I<\/strong><b>Incentives for Interaction: <\/b>Consider offering small incentives or <strong>Promotional gifts for those who interact with the model<\/strong> or participate in the activities. This can increase public interest and participation, as well as leave a positive impression of the brand.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-9ec0a77 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9ec0a77\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-41f524e\" data-id=\"41f524e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c6f5be3 elementor-widget elementor-widget-image\" data-id=\"c6f5be3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"806\" src=\"https:\/\/www.iamanufacturing.com\/wp-content\/uploads\/2024\/02\/maqueta-de-presentacion-zunder-5.jpg\" class=\"attachment-full size-full wp-image-6866\" alt=\"Tesla electric vehicle charging station model\" srcset=\"https:\/\/www.iamanufacturing.com\/wp-content\/uploads\/2024\/02\/maqueta-de-presentacion-zunder-5.jpg 1200w, https:\/\/www.iamanufacturing.com\/wp-content\/uploads\/2024\/02\/maqueta-de-presentacion-zunder-5-300x202.jpg 300w, https:\/\/www.iamanufacturing.com\/wp-content\/uploads\/2024\/02\/maqueta-de-presentacion-zunder-5-1024x688.jpg 1024w, https:\/\/www.iamanufacturing.com\/wp-content\/uploads\/2024\/02\/maqueta-de-presentacion-zunder-5-768x516.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9e36a43 elementor-widget elementor-widget-heading\" data-id=\"9e36a43\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Conclusion<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7f119c4 elementor-widget elementor-widget-text-editor\" data-id=\"7f119c4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Throughout this guide, we have explored various strategies and practical recommendations for designing, presenting, and engaging with the public through presentation mock-ups, using the specific case of Zunder and its innovative electric vehicle charging stations. The effective implementation of these strategies can significantly transform how a brand communicates and is perceived at events, offering a memorable and educational experience for the audience.<\/p><p><span style=\"color: var( --e-global-color-secondary );\"><strong>We hope this guide inspires and motivates readers to implement these strategies in their upcoming events.<\/strong> We remind everyone that innovation, interactivity, and effective communication are key to capturing and maintaining the public&#039;s attention. <\/span><\/p><p><span style=\"color: var( --e-global-color-secondary );\">If you need assistance designing or implementing a presentation mockup that makes a lasting impression, <strong>Don&#039;t hesitate to write to us<\/strong>. We&#039;re here to help you take your presentation to the next level.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-79d42db2 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"79d42db2\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ee19b80\" data-id=\"ee19b80\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1be6967a elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"1be6967a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-77fed78a elementor-shape-circle elementor-grid-0 e-grid-align-center elementor-widget elementor-widget-social-icons\" data-id=\"77fed78a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"social-icons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-social-icons-wrapper elementor-grid\" role=\"list\">\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon-facebook-f elementor-repeater-item-3bftaoh\" href=\"https:\/\/www.facebook.com\/iamanufacturing.oficial\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">Facebook-f<\/span>\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-facebook-f\"><\/i>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon-linkedin-in elementor-repeater-item-xz1qnet\" href=\"https:\/\/www.linkedin.com\/company\/iamanufacturing\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">LinkedIn<\/span>\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-linkedin-in\"><\/i>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon-instagram elementor-repeater-item-dca1978\" href=\"https:\/\/www.instagram.com\/iamanufacturing\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">Instagram<\/span>\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-instagram\"><\/i>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3af2d113 elementor-section-content-top elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3af2d113\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-4888e066\" data-id=\"4888e066\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-875e5bc elementor-widget elementor-widget-image\" data-id=\"875e5bc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"64\" height=\"64\" src=\"https:\/\/www.iamanufacturing.com\/wp-content\/uploads\/2023\/06\/modelo-3d-1.png\" class=\"attachment-large size-large wp-image-5840\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4d7dfaae elementor-widget elementor-widget-text-editor\" data-id=\"4d7dfaae\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Did you like this model?<\/strong><\/p><p>Want to see other similar projects?\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-65a2e077\" data-id=\"65a2e077\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-15c31be8 elementor-widget elementor-widget-image\" data-id=\"15c31be8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"64\" height=\"64\" src=\"https:\/\/www.iamanufacturing.com\/wp-content\/uploads\/2023\/06\/folleto.png\" class=\"attachment-large size-large wp-image-5841\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-457d1f4c elementor-widget elementor-widget-text-editor\" data-id=\"457d1f4c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tVisit our\u00a0<a style=\"color:white; font-weight: 600; text-decoration: underline;\" href=\"https:\/\/www.iamanufacturing.com\/en\/latest-projects\/\">project catalog<\/a>\u00a0so you can continue to learn about our customized solutions.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-115d903b\" data-id=\"115d903b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1e05bfcb elementor-widget elementor-widget-image\" data-id=\"1e05bfcb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"64\" height=\"64\" src=\"https:\/\/www.iamanufacturing.com\/wp-content\/uploads\/2023\/06\/dato-de-contacto.png\" class=\"attachment-large size-large wp-image-5842\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-13d8d46f elementor-widget elementor-widget-text-editor\" data-id=\"13d8d46f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<a style=\"color: white; font-weight: 600; text-decoration: underline;\" href=\"https:\/\/www.iamanufacturing.com\/en\/contact\/\">Write to us<\/a>\u00a0Tell us what you need, and we&#039;ll respond with a solution tailored to you in less than 48 hours.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Explore effective marketing strategies using presentation mock-ups, focusing on the case study of Zunder and its electric vehicle charging stations. This guide details how to conceptualize, design, and present mock-ups to capture the audience&#039;s attention and communicate key messages. Learn how to engage with attendees and gather feedback for future improvements. Perfect for companies looking to stand out at events and promote innovations in a memorable way.<\/p>","protected":false},"author":2,"featured_media":6862,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[49,12],"tags":[],"class_list":["post-6852","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-maquetas-industriales-y-profesionales","category-proyecto"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.0 (Yoast SEO v21.0) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Marketing con Maquetas de Presentaci\u00f3n: caso pr\u00e1ctico Zunder<\/title>\n<meta name=\"description\" content=\"Descubre c\u00f3mo las maquetas de presentaci\u00f3n potencian el marketing de eventos con el caso Zunder. 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