The future belongs to the brave, and this time we're not presenting you with a model, but a challenge. A conceptual model, designed to support augmented reality.

A few months ago, the communications team came to see us from Álava Group and expressed his desire to demonstrate the operation of a predictive IoT system using a physical model.

And they didn't ask for anything more; they gave us all the information they had and let us create. It's in these kinds of projects that we thrive and give our all to create what no one has ever achieved before.

Although it may seem simple, creating an augmented reality experience that integrates perfectly with a physical model has its challenges.

A few days later (we were so excited we were moving fast), we presented them with a simple sketch of our proposal, and they approved it. So our entire team threw themselves into the project and started working together to create this experience.

For augmented reality, we create 3D images and animations that showcase complex engineering and logistics processes. These are integrated into a custom-developed, interactive interface with multiple options at various levels, providing valuable information and resulting in a much more comprehensive user experience.

Regarding the fabrication and design of the physical model, we custom-made all its parts, from the display table to each individual component. And it was done in such a way that everything had the same polygonal and conceptual appearance requested by the client.

In addition, we complement the experience with lighting that interacts with the model itself on one side and with under-table lighting on the other, to give it an even more distinctive touch.

We are very pleased with the result, and this project has earned its place in the top 5 of our best interactive models.